The global economy is predicted to face an economic recession in 2023. Even though Indonesia is one of the countries that has rapid economic growth, it is also wary of these economic threats. What’s more, the warning was announced by the Minister of Finance, the President of Indonesia, the International Monetary Fund (IMF), and the World Bank, which warned about the sluggish trade activity in 2023.

Many sectors would be affected if this recession occurs, such as the creative industry or Small and Medium Enterprises (SMEs). As a result of the recession, many customers are more restrained from spending money. As a result, of course it has an impact on their income. Therefore, they should also prepare a strategy to deal with the recession next year.

Like Bengok Craft, one of the handicrafts from Semarang Regency participated in the Lintaspreneur 2022 Webinar as an initial step in preparation for facing the prediction of a recession. This webinar was held on 5-6 November 2022 at 09:00-17:30 via Zoom meeting.

This webinar invites practitioners who are experts in their fields. In 2022, Lintaspreneur 2022 has invited 12 speakers with each session.

Here is a list of the speakers:

1. Theo Derick, Founder & CEO of Coffee Meets Stocks – Planning Your Finances in the Era of Pandemic and Recession

2. Edho Zell, Founder and CEO of @social.bread, influencer – Business Development Strategy in the Pandemic and Recession Era

3. Julius Suharto, Master of Psychology and CEO of Bravo Sinergi Solusi – Addressing Mental Health Challenges in an Era Full of Change

4. Alfan Wahyu I.R, Chief Growth Officer of InspiraSpace and Co Founder of Aksoro Sabda Nusantara – How to Manage Team Morale in an Era of Change and Recession

5. Septian Bramandita, Digital Marketer Strategist and CEO of Satu Ilmu – Strategies for Developing Brands and Presence in the Digital World

6. Klemens Rahardja, Founder of The Entrepreneurs Society, Hello Monday Morning, and KlinikBisnis – Recession Proofing Your Business 2022

7. Rovan Alvarry, Founder & CEO of OrderOnline.id PT Ordivo Teknologi Indonesia – The Importance of Digital Presence for a Brand and Company, and Opportunities in an Era of Change

8. Merry Riana, Owner of Merry Riana Group, Entrepreneur, Influencer, educator – Business Development Strategy in the Era of Pandemic and Recession

9. Eric Handali, President Director of PT. Graha Mentari Infinit and PT. Cipta Usaha Wita – Brand Development Strategy in Uncertain Polemic Times

10. Royanto Amin, Founder of Greebel Indonesia – Marketing Strategy in an Era Full of Challenges and Stories of Greebel’s Struggle

11. Ricco Antonius, Founder Patries Shoes – Marketplace Marketing Strategy and Brand Development in the Pandemic and Recession Era

12. Niko Julius, Founder of Socialmediamarketer.id and Niko.Julis.com – Strategies for Developing Your Brand through Social Media

This webinar is of course very suitable for entrepreneurs like the founder of Bengok Craft.

Firman Setyaji to the Bengok Craft team said (11/11) that the LintasPreneur 2022 Webinar inspired him to implement many strategies in dealing with a recession. He also gave an example that digital marketing is an important aspect so that his business can survive during a recession.

Apart from entrepreneurs, this webinar is also suitable for prospective entrepreneurs who have not yet started a business, or are still planning a business. So that by going through this webinar, prospective entrepreneurs could accurately determine what kind of business can survive during a recession.

Lintaspreneur 2022 is an annual webinar event organized by The Entrepreneurs Society (TES), an entrepreneurial community founded in 2015.

TES also launched a special platform for members which contains modules, knowledge, library webinars, forums, networking, and other facilities to support business development. The platform is Extraordinary Leaders In The Entrepreneurs Society (www.elites.id).

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